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Augmented Reality News

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Jul 9, 2021

Since the start of the COVID-19 pandemic, Google has packed new functionality into Google Meet to compete with Zoom, Microsoft Teams, and other video conferencing platforms.After adding background blu ...

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Jul 6, 2021

The Chromecast TV streaming lineup from Google is one of the more popular products in the category, primarily due to its low price tag and broad app support.With more than 430,000 reviews on the App S ...

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Jul 2, 2021

With fears over the COVID-19 pandemic subsiding, live concerts are returning. And Doritos wants to send music fans to a few of them via an augmented reality promotion.Dubbed "Mark Your Play," the camp ...

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Jul 2, 2021

It's all fun and games until the technology is actually put into use and you realize augmented reality is now part of Death Star.That's what some AR insiders may be thinking once they get a look at th ...

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Jun 30, 2021

The startup JigSpace, which was among the first apps to support ARKit and LiDAR for iPhone augmented reality apps, has capitalized on its early mover status by innovating within the space.On Wednesday ...

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Jun 30, 2021

Yo dawg, Snap heard you using Snapchat augmented reality Lenses in your messages, so it's putting its AR Lenses in other messaging apps.On Wednesday, Rakuten Viber flipped the switch on an update that ...

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Jun 25, 2021

The Paris-based technology conference Viva Technology, which hosted the likes of Apple's Tim Cook and Facebook's Mark Zuckerberg, is now over.But there are still a few more treats to discover from the ...

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Jun 22, 2021

Now that Snapchat has extended its virtual try-on powers from the face and feet to the wrist, Samsung is leveraging the new capability, along with an interactive twist, to sell its smartwatches.Samsun ...

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Jun 15, 2021

With the tagline "More Than Meets the Eye," the Transformers franchise was pretty much preordained to have its own augmented reality game, and AR gaming pioneer Niantic has stepped up to fulfill that ...

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Jun 11, 2021

Magic Leap has had a rough couple of years, highlighted by high-profile executive departures, lawsuits, troublesome patent shuffles, and massive layoffs.Despite this, things seem to have calmed down a ...