We've reached the point in the trajectory of augmented reality's growth where AR advertising experiences are becoming commonplace tactics rather than rare experiments.Some of the more impressive examp ...
Have you ever wondered where you'd come out if you drilled to the other side of the world? Now, if you have an Android device and Chrome web browser, you can find out.On its Experiments with Google hu ...
Over the past two product cycles, Apple has been rumored to be preparing to reveal its Apple AirTags tracking devices that can help iPhone owners find their possessions with augmented reality.Now, it' ...
Who had Lil Nas X, blood-drop Nikes, and satan worship on your 2021 bingo card?In a story that's stranger than fiction, the "Old Town Road" rapper has ruffled some feathers with the video for his new ...
With NFTs taking the art world by storm, it's a bit refreshing to know that you can enjoy world famous masterpieces in the comfort of your own home via augmented reality without emptying your cryptocu ...
After years of testing and modifications, the US Army is moving forward with its customized version of HoloLens 2 from Microsoft.In separate announcements published on Wednesday, the US Army authorize ...
As if teasing its own smartglasses weren't enough, augmented reality gaming developer Niantic gave gamers a glimpse of how 5G speeds can revolutionize how they play mobile games in the near future.Thi ...
The AR walking navigation feature in Google Maps, which is arguably one of the most useful mobile augmented reality to available to consumers, is about to get even more indispensable for travelers.On ...
When Microsoft unveiled Mesh a couple of weeks ago, the move revealed a major part of Microsoft's next steps toward dominating the augmented reality space, particularly with regard to enterprise custo ...
What is old is new again. In this case, a classic arcade game gets the augmented reality treatment.In a new promotion playing off its ad campaign featuring actor Craig Robinson (The Office, Hot Tub Ti ...