Augmented Reality News: Page 21

Being part of the wild frontier is amazing. It doesn't take much to blow minds of first time mixed reality users — merely placing a canned hologram in the room is enough. However, once that childlike wonder fades, we need to add more substance to create lasting impressions.

The Disney Research Lab is using projector-based illumination to paint actors' faces during live performances. You know what that means? Disney just took Halloween to a whole new level.

Last week, Next Reality wrote about how the Microsoft HoloLens team is partnering with thyssenkrupp. Their mission? To bring mixed reality to the workplace. Now, Microsoft has just confirmed in a blog post that the HoloLens has passed the basic impact tests for protective eyewear in North America and Europe.

Despite a round of updates to Pokémon GO that patched and eliminated location spoofing, the game still has a difficult time dealing with the most hardcore cheaters. Like weeds on a grassy lawn, third-party bot makers still remain the biggest thorn in Niantic's side and continue to thrive despite the developer's best efforts to root them out.

Sky Zhou, also know as Matrix Inception on YouTube, is no stranger here on NextReality. We loved his Pokémon concept game for HoloLens, as well as his D3D Keyboard that lets HoloLens users leave notes around the house. He just can't seem to stop creating cool mixed reality apps, and he's already got another one in the works.

Microsoft Build 2017, the first of Microsoft's big developer conferences for the year, is just a few weeks away. This very popular conference, which has been going on since 2011, is known to sell out fast. In 2015, it sold out in under an hour, and in 2016, in less than 5 minutes. This year was no different, according to VentureBeat; While not quite as fast as last year with so many rumors of HoloLens on the horizon at the time, this year's Build was sold out in 8 hours. And for this year's...

We know your time is valuable to you, so starting this week — and continuing every Wednesday — we are going to release weekly Dev Reports that quickly highlight important news and updates that augmented and mixed reality developers should know about.

One of the truly beautiful things about the HoloLens is its completely untethered, the-world-is-your-oyster freedom. This, paired with the ability to view your real surroundings while wearing the device, allows for some incredibly interesting uses. One particular use is triggering events when a user enters a specific location in a physical space. Think of it as a futuristic automatic door.

Microsoft announced yet another exciting partnership for HoloLens today — thyssenkrupp, an industrial engineering company best known for their elevators — continuing to prove how useful augmented reality is in the workplace.

If you ever imagined turning the surface of your desk into one large augmented computer, well the future might not be far off, my friends. Lampix, the company that transforms any surface into a smart surface, is currently working on a portable and quite fashionable lamp to project an augmented computer onto any surface that you can interact with using your hands.

Students from Carnegie Mellon University's Entertainment Technology Center have been working on an augmented reality system to help teach music in a project called Music Everywhere.

In the tech world, when you're a small startup going up against the Goliaths and their massive marketing budgets, you're forced to find and produce something almost magical to help your product stand apart from the rest. And that's exactly what Occipital Inc. has done with their Bridge headset.

The Broadway musical War Paint is teaming with augmented reality cosmetics app YouCam Makeup to promote the show on iOS and Android devices. The musical, which centers on the famous rivalry between Elizabeth Arden and Helena Rubinstein, two cosmetics industry pioneers, has been the talk of Broadway since its premiere in March 2017.

Asobo Studios, one of the first companies to partner with Microsoft on HoloLens development, is applying their expertise towards building applications for various business verticals through their internal HoloForge Interactive team.

NBA star Andre Iguodala, of the Golden State Warriors, got to try out a Magic Leap demo in Florida and started dishing out some pretty revealing details about the upcoming mixed reality headset to CNET's Brian Tong.

The HoloLens is a natural medium for 3D data visualization, which offers a far more ideal approach over 2D screens to managing multiple resources simultaneously and grasping the bigger picture. We've already seen how management is using holograms to oversee cities, firefighters, and the military, and now training for sports teams is being addressed with VAR Football.

The first augmented reality hardware and software functional requirements guidelines have been released today by UI LABS and the Augmented Reality for Enterprise Alliance (AREA).

Magic Leap is no stranger to hype and speculative advancement—when their name pops up in the news, all focus turns to them. And the company is making news again this week, with the knowledge of an acquisition of a startup founded by former Apple employees, and by hiring animators from an Emmy and Oscar award-winning studio.

It seems nowadays there's no limit to what type of companies are looking to invest in augmented reality. Given both the positive outlook on the future of AR, and its reported benefits for efficiency in employees, this makes sense. Safran, an international corporation with three main sectors—aerospace, defense, and security—is one such company taking the plunge into incorporating AR in their business.

Augmented reality could come in very handy for those of us prone to losing things—namely, our wallets. Pixie Technology, a company from Los Altos, California, has developed a way to locate your lost wallet and keys using AR technology and tracking chips, a platform they call the "Location of Things."

Just like in the Spy Kids 3D movie, US soldiers may soon upgrade their mission planning from 2D to 3D. Welcome to the wonderful world of augmented reality, US Army.

The rumors surrounding the next iPhone and Apple's ambitions toward augmented reality have been going on for months, and a fresh development brings back the idea of Apple's Smart Connector bringing the two together. The Verifier, an Israeli news site, claims the next suite of iPhones (iPhone 8, iPhone 7s, and 7s Plus) will all sport Smart Connectors for both AR and wireless charging.

Microsoft's augmented reality headset, the HoloLens, is getting a taste of the classroom with Lifeliqe's new mixed reality apps for kids.

It isn't too hard to see John Hanke's bias towards augmented reality. His company, Niantic, created the astronomically profitable game Pokémon GO, which revolves around AR technology. However, Hanke has a case against virtual reality—he believes it just won't be healthy, in more than one sense of the word.

ModiFace, the makers of Sephora's Virtual Artist app which allows users to try on multiple different combinations of makeup through augmented reality, has just bumped up its augmented reality strategy. The company is now including a live-stream option for all those personal makeup trials you've been secretly admiring from the comfort of your own phone.

While it remains unknown how exactly augmented reality will make its way into the mainstream (the Microsoft HoloLens sitting at $3,000 isn't exactly accessible), many brands have been trying to integrate the tech into their mobile apps, mimicking the success of Snapchat and its popular AR filters. One of those brands going all in on augmented reality is Shazam.

If you've been longing since the '90s for the total Clueless experience of virtually trying on clothes, you missed out by not attending London Fashion Week earlier this year.

In this episode of Have You Seen This?, we will look at Oriental Museum by 247 Technology Limited, a free application in the Windows Store for HoloLens. Museum exhibits seem to be a popular themeamongst the demonstrations going up, so let's see how this one looks.

The Easter Bunny is about to get his first experience with mixed reality. Virtual Reality Los Angeles (VRLA) will host its third annual expo in April, and this year's attendees will get to experience a fun Easter egg hunt sponsored by AfterNow and VRLA, in partnership with mixed reality king, the Microsoft HoloLens.

4DViews, the volumetric capture company that films actors and performers in augmented and virtual reality for things like movies, TV series, and applications, has just released the app 4DViews: Raise Virtual to Reality, to demonstrate its technology for smartphones.

LOOOK, a Seattle-based mixed reality and development studio, can now peer into the future with their new geotechnical engineering visualization application for Microsoft HoloLens.

Soon, users will no longer need an expensive headset or even a smartphone to experience mixed reality. The new Microsoft update will be bringing mixed reality applications to every Windows computer next month. This new upgrade to Windows 10 named the Windows 10 Creators Update.

It seems to me you can't swing a dead cat near an augmented reality developer without hearing the word Vuforia escape their lips. PTC's software solution has become the go-to for most developers in the mobile AR space, and since they recently added full support for the HoloLens in Unity, I figured it was about time we learn to make something with it.

Now that we've set up Vuforia in Unity, we can work on the more exciting aspects of making physical objects come to life on the HoloLens. In this guide, we will choose an image (something that you physically have in your home), build our ImageTarget database, and then set up our Unity camera to be able to recognize the chosen image so that it can overlay the 3D holographic effect on top of it.

Augmented reality seems to be the talk of the town lately, with everything from glasses to furniture stores prepping to implement exciting, new AR technology. Well now, it looks like even our food is getting a makeover for the augmented reality future.

Pottery Barn has teamed up with Google to create 3D Room View, a new mobile app to allow all wannabe interior designers (like me) to pick out the perfect couch, table, or whatever, and then overlay it onto a spot in his or her house.

Facebook is aware that Snapchat is killing the social media game amongst the youths, which makes sense, because in 2017, video is king in social media currency. Facebook has continually shown that Mark Zuckerberg and crew seem to think the best strategy to keep up is to simply copy them.

Lightform might just be the thing to have at your next party. The San Francisco-based company just created the first computer ever able to connect to a projector and instantly scan 3D scenes to mix reality with projected light.

Disney Chairman and CEO Bob Iger has out and out rejected Virtual Reality (VR) as a component of any Disney Theme park. While Knott's Berry Farm, why-hasn't-this-chain-shut-down-yet Sea World (seriously, RIP Tillikum), and Six Flags have all invested in VR to help spice up their parks in this theme park depression period, Iger has "ordered his team not to even think about it." Iger instead is very much onboard the Augmented Reality (AR) train.

A proof of concept for an overhead crane training simulator is in the works. Using Microsoft HoloLens and an industrial-style controller, trainees can pick up holographic loads and transport them throughout a warehouse setting.