Augmented Reality News News — Page 22 of 37 « Augmented Reality News

News: From Immersive Comics to Interactive Music, Here's What You Can Expect to Do with Magic Leap One

The year is 2018. You just received your own Magic Leap One: Creator Edition. What now? Rewinding back to today, we know of one specific app that will be available for Magic Leap's device, along with two others that could be tagged as highly likely. Paired with Magic Leap's own experiments and demonstrations, we can get a sense of what the playground for this new toy will offer.

News: Magic Leap One Likely Has Larger Field of View Than HoloLens, but Not by Much

While the public now knows much more about the Magic Leap One: Creator Edition today than it did yesterday, there's still a quite a bit that's unknown. One of the most significant questions — with any mixed reality product — is the field of view. How much of what we see through these glasses will contain the computer's virtual creations?

News: After Years of Being Teased, Here's How the World Is Reacting to the Magic Leap One Reveal

The knee-jerk reactions to Magic Leap's long-awaited augmented reality device, the Magic Leap One: Creator Edition, range from pent-up joy to side-eyed skepticism. That's what happens when you launch the hype train several years before even delivering even a tiny peek at the product.

News: After Years of Mystery & Nearly $2 Billion Invested, Magic Leap Finally Reveals 'Creator Edition' Headset

It finally happened. Magic Leap has given the world its first glimpse at its debut device, the Magic Leap One Creator Edition.

News: Vuzix & CyberTimez Give Gift of Sight to High School Student via AR Smartglasses

Augmented reality hardware maker Vuzix came to the rescue of a vision-impaired student in Pennsylvania today by delivering a pair of Vuzix M300 Smart Glasses to enhance her eyesight.

News: First Footage of Magic Leap's Music App with Sigur Rós Revealed

On Monday morning, secretive augmented reality startup Magic Leap revealed a collaboration with Icelandic music group Sigur Rós. But the story detailing the app didn't reveal anything more than a still image of the interactive Tónandi app, leaving most of us to use to our imaginations in terms of visualizing how it worked.

News: Magic Leap Previews New Way to Experience Music with Sigur Rós App

Last week, Magic Leap CEO Rony Abovitz teased his Twitter followers with some "fun and cool stuff" to share in the coming days. On Monday, he made good on that promise, sort of.

News: Honda Thaws Our Cold Hearts with Augmented Reality Get Well Cards for Hospitalized Children

Augmented reality has given companies worldwide great powers for innovating business practices and engaging customers, but on Monday, Honda demonstrated that with great power, also comes great social responsibility.

News: Apple's Phil Schiller Hints at Future Smartglasses by Framing Augmented Reality as Sci-Fi

Whenever you attend or remotely watch a major Apple event, you're likely to see Phil Schiller, the company's senior vice president of worldwide marketing, unveiling a brand new product on stage. Outside of an official event, Schiller is the second most likely person (after Apple's CEO Tim Cook) you'll find delivering a rare tidbit of new Apple info or perspective to the public.

Apple AR: Make Song Lyrics Flow Right Out of Your Speakers with This iPhone Augmented Reality App

So you want to do Kendrick Lamar's "HUMBLE." in Animoji Karaoke, but you need the lyrics. Well, now you can see those rhymes spit out in augmented reality.

Hands-on: I Went to Battle in Augmented Reality with Father.IO & Lived to Tell About It

Last week, augmented reality startup Proxy42 released Father.IO, a multiplayer game that turns any indoor or outdoor space into a laser tag arena.

News: Snapchat Claps Back at Facebook by Letting Users Create Custom AR Lenses with Lens Studio

On Thursday, Snapchat opened up its walled garden of World Lenses to the masses of creators with the launch of Lens Studio.

Apple AR: Fruit Ninja Makers Aim for Viral AR Gaming Hit with Siege Breakers

Rovio created one of the first mobile gaming hit franchises with Angry Birds, so perhaps it is surprising that, aside from a promotional mini-game developed with Zappar, the company has yet to adapt the game to augmented reality via ARKit.

News: Apple Bets Another $390 Million on AR's Future, Funds Finisar to Increase iPhone X Component Production

In a move that will increase production capacity for its TrueDepth camera system, Apple has awarded vendor Finisar with $390 million from its Advanced Manufacturing Fund.

News: Weta Brings Its 'Lord of the Rings'-Style Character Effects to the World of Augmented Reality via ARCore

Most of the animated characters and animals we've seen in augmented reality are still fairly basic in terms of visual fidelity. And because many are still impressed by simply seeing 3D figures properly scaled and tracked alongside real-world objects, this approach has worked ... so far.

News: Mozilla Launches WebXR Viewer iOS App to Let Developers Experiment with ARKit

While Apple launched ARKit to enable developers to build augmented into mobile apps, Mozilla, the company behind the Firefox browser, is taking advantage of the platform to advocate for browser-based AR experiences.

News: Airbnb Thinks an Augmented Reality Feature Will Make Your Next Stay Less Awkward

Just as the modern travel experience has improved thanks to the internet, Airbnb wants to make your stay in a stranger's home easier by way of augmented and virtual reality.

News: Mercedes-Benz Gives the Auto Manual a Virtual Boost with Augmented Reality

The same approach to augmented reality that some companies use to improve workforce productivity could also make it easier for car owners to operate and maintain their vehicles.

News: Star Wars Unleashes Adorable AR Porgs via Snapchat

To promote Star Wars: The Last Jedi, Disney and Lucasfilm released virtual porgs into the wilds of Snapchat via a Sponsored Lens on Sunday.

Apple AR: Soccer Players Get to Test Their Skills via a Unique ARKit-Powered App

If you've been paying attention, you already know that ARKit can detect horizontal surfaces and estimate ambient light, but did you know that it can also help you improve your soccer game?

News: Now You Can Track the Bitcoin Mania Bubble in Augmented Reality

You love augmented reality (that's why you're here!), but some of you also love cryptocurrencies, most popularly known in one of its forms as Bitcoin. So you might be wondering why you can't you find two of your favorite emerging technologies together in one app. Take heart, early adopter — now you can.

Apple AR: Deck Your Halls with Boughs of AR via IKEA Place & Other Holiday-Themed Apps

They say if you don't believe, you don't receive. Therefore, I'll choose to believe that this holiday season, Santa's elves have learned how to code in Unity and leverage ARKit to deliver these jolly AR apps for helping children of all ages virtually decorate their homes.

Apple AR: Vogue App Shines an AR Spotlight on iPhone X Owners

When it comes to identifying what's fashionable on the runway, including cutting edge tech that bleeds into the mainstream of style, Vogue magazine stands at the top of the list.

Apple AR: This App Lets You Take Your Twitter Obsession into Augmented Reality

From media insiders to the halls of politics, news travels fast on Twitter, making it one of the most powerful social media channels for disseminating or collecting information. Now, for better or for worse, you can immerse yourself in the data firehose of Twitter in augmented reality.

News: Swarovski & Other Retailers Try Using Augmented Reality to Lure Holiday Shoppers to Stores

Nowadays, with the convenience of online shopping, brick-and-mortar retailers and malls have to work harder to draw shoppers to stores. This year, many of them are turning to augmented reality for assistance.

News: BMW Uses ARKit to Let You Customize Your New Car in iOS

Last month, BMW rolled out its playful take on augmented reality with Snapchat, and now the automaker is bringing that same immersive computing whimsy to iOS directly.

News: It's Raining Cats & Mudkips as Dynamic Weather Arrives for Pokémon GO

Now, when the weather outside is frightful, Pokémon GO players can expect it to be just as unpleasant in augmented reality.

News: Father.IO Uses Your Smartphone to Turn the World into a Giant Augmented Reality Laser Tag Arena

For those who thought the action in Pokémon Go was a bit too pedestrian, Father.io wants to recruit you for a multi-player, first-person shooter that unfolds on the streets of your own city.

News: Lumus Licensing Deal with Quanta Could Pave Path to First Generation of Consumer Smartglasses

Transparent display maker Lumus has reached a deal to license its augmented reality optical engine models to Quanta Computers for mass production of displays for consumer smartglasses.

News: Starbucks Brews Up Augmented Reality App to Enhance Roastery Experience

To create a destination for coffee connoisseurs, Starbucks has ordered up a venti cup of augmented reality to make the visit more interactive.

Apple AR: Fuse.it Brings Political Memes into the AR World

Lately, any subject in the realm of politics is a figurative powderkeg primed to explode on the nearest social media channel. Now, one app wants to use your iPhone and AR to strike a match.

News: 'Jurassic World' Movie Sequel Hatches Augmented Reality Book to Accompany Sci-Fi Franchise

The first teaser for Jurassic World: Fallen Kingdom just hit computer screens on Sunday, but now plans for an augmented reality book for the film have also emerged.

News: Niantic Preparing Huge Update to Pokémon Go Predecessor Ingress

These days, location-based augmented reality gaming pioneer Niantic is best known as the developer behind Pokémon Go, but the uber-popular mobile game was not its first foray into the AR gaming genre.

News: Facebook's New Messenger Kids Aims to Lock in Young AR Users, Give Parents More Control

Next to millennials, one of the groups most coveted by brand marketers is "Generation Z," the consumers of tomorrow who were born between 1996 and 2010. On Monday, Facebook established a beachhead with that demographic in the realm of augmented reality by launching Facebook Messenger Kids.

News: Concept Smartglasses Offer Glimpse of the Future of Luxury AR Wearables

In the years leading up to the release of the Apple Watch, we were frequently teased with concept designs of what Apple's smartwatch might look like. Of course, many of those outlandish designs were off the mark, but the attention to the idea itself hinted that the public was ready for a mainstream wearable from a high-end hardware maker like Apple. Now smartglasses are getting the same treatment.