Hot Augmented Reality News Posts
News: Lumus Licensing Deal with Quanta Could Pave Path to First Generation of Consumer Smartglasses
Transparent display maker Lumus has reached a deal to license its augmented reality optical engine models to Quanta Computers for mass production of displays for consumer smartglasses.
News: Starbucks Brews Up Augmented Reality App to Enhance Roastery Experience
To create a destination for coffee connoisseurs, Starbucks has ordered up a venti cup of augmented reality to make the visit more interactive.
Apple AR: Fuse.it Brings Political Memes into the AR World
Lately, any subject in the realm of politics is a figurative powderkeg primed to explode on the nearest social media channel. Now, one app wants to use your iPhone and AR to strike a match.
News: 'Jurassic World' Movie Sequel Hatches Augmented Reality Book to Accompany Sci-Fi Franchise
The first teaser for Jurassic World: Fallen Kingdom just hit computer screens on Sunday, but now plans for an augmented reality book for the film have also emerged.
News: Niantic Preparing Huge Update to Pokémon Go Predecessor Ingress
These days, location-based augmented reality gaming pioneer Niantic is best known as the developer behind Pokémon Go, but the uber-popular mobile game was not its first foray into the AR gaming genre.
News: Facebook's New Messenger Kids Aims to Lock in Young AR Users, Give Parents More Control
Next to millennials, one of the groups most coveted by brand marketers is "Generation Z," the consumers of tomorrow who were born between 1996 and 2010. On Monday, Facebook established a beachhead with that demographic in the realm of augmented reality by launching Facebook Messenger Kids.
News: Concept Smartglasses Offer Glimpse of the Future of Luxury AR Wearables
In the years leading up to the release of the Apple Watch, we were frequently teased with concept designs of what Apple's smartwatch might look like. Of course, many of those outlandish designs were off the mark, but the attention to the idea itself hinted that the public was ready for a mainstream wearable from a high-end hardware maker like Apple. Now smartglasses are getting the same treatment.
News: Vuzix Begins Accepting Pre-Orders for Blade Developer Kits
Just weeks after previewing its smartglasses in a pair of videos, augmented reality hardware maker Vuzix announced on Friday that pre-orders are open for Vuzix Blade developer kits.
News: Snapchat Channels Your Inner Coffee Junkie with Branded Bitmoji from McDonald's
With its new Sponsored Lens debuting on Snapchat on Friday, McDonald's is attempting to give potential customers a virtual pick-me-up.
News: Here's Your First Look at the Star Wars AR Experience Being Shown Off at Nissan Showrooms
Earlier this week, we told you about the new Star Wars augmented reality collaboration with Nissan that will bring the famed science-fiction franchise to auto showrooms, and now we can show you what it looks like.
News: Office Depot Updates Elf Yourself App with the Tiniest Bit of AR
Now that the holiday season has officially kicked off, Office Depot has updated its popular Elf Yourself app with a few new augmented reality options.
News: SyFy's New 'Happy!' AR App Gives You a Flying Unicorn Voiced by Patton Oswalt as an Imaginary Friend
If you've ever wanted to hang out with a flying unicorn that sounds like actor/comedian Patton Oswalt, get ready to get Happy!
Apple AR: LEGO AR-Studio Will Give Kids Free Virtual Sets to Play Alongside Real LEGOs
It appears that the new AR app from LEGO is inching closer to release.
Apple AR: Wipe Your Room Clean & Fill It with New Furniture in Pottery Barn's New AR App
With the advent of ARKit, apps that can place virtual furniture in a real room have become nearly a universal practice for furniture retailers, with Pottery Barn being the latest to join the fray.
News: Metaverse Lets Anyone Program Their Own AR Games
Thanks to Metaverse, it has never been this easy to create your own AR game.
News: Snapchat CEO Evan Spiegel Revamps App's Content Strategy, Keeping Camera & AR at the Center
On Wednesday, Snap, Inc. unveiled a revamp of its Snapchat app that draws a hard line between content from your friends and content from professional media organizations.
News: Nissan Brings the Force of Star Wars to Its Dealerships with Augmented Reality
The Star Wars saga may have occurred a long time ago in a galaxy far, far away, but Nissan is using a futuristic technology to bring stormtroopers and droids into its dealerships.
Apple AR: Patents Reveal See-Through iPhones & Macbooks May Be Part of Apple's AR Future
Based on newly surfaced information, transparent smartphones like those teased in Iron Man 2 and those hand-tracking monitors made famous in Minority Report may eventually end up being "designed by Apple in California."
How To: Make Your Own Animoji Karaoke Video
Introduced along with the iPhone X, Animoji are animated characters, mostly animals, that are rendered from the user's facial expressions using the device's TrueDepth camera system to track the user's facial movements.
News: Now There's an Animoji for Rick from 'Rick & Morty'
Two characters from the popular sci-fi animated comedy Rick and Morty have already made their way into augmented reality courtesy of ARKit experiments. Now, it's possible to become one of them on the iPhone X.
Apple AR: Starfox AR Uses iPhone X to Turn Your Face into a Level Boss
An AR/VR developer has managed to use the iPhone X to transport players into an emulation of the classic '90s video game Star Fox as the game's antagonist.
News: Give the Gift of AR This Holiday Season with These 12 Newbie-Friendly Ideas
If you're a regular reader of Next Reality, you're more likely to spread the joy of augmented reality than most others. But it can be difficult to introduce newbies into the AR fold if you don't give them exactly the right starting point in terms ease-of-use and affordability. But fear not, oh gift-giving AR pioneer, we're here to help!
News: BMW Invites You to Test Drive the X2 with Snapchat Lens
Snapchat has broken new ground in its augmented reality advertising efforts, as BMW has opted to show off its new X2 model in AR with the Augmented Trial Lens.
How To: Set Up Your Phone with the Lenovo Mirage AR Headset for 'Star Wars: Jedi Challenges'
Just in time for the holiday season, Lenovo has released its Mirage AR head-mounted display with the Star Wars: Jedi Challenges game and accessories. Unfortunately, while its price point is a fraction of most other AR headsets, at the moment, it does have a few issues with the setup process.
Apple AR: Apple Acquires AR Hardware Maker to Jumpstart Its Own Headset Aspirations
Just days after we found out that Apple is working on its own augmented reality headset, we now learn that the company is accelerating its AR headset efforts with the acquisition of Montreal-based hardware maker Vrvana.
News: Marvel Teams with Snoop, Jaden Smith, Jamie Foxx, Black Eyed Peas & Others for AR Graphic Novel
While most of Hollywood and its celebrity class are enthralled by virtual reality, a new augmented reality experience featuring some of the music and film world's top talent is preparing for virtual liftoff.
News: Maker of Mobile Hit Fruit Ninja Blends AR & VR in Supernatural Story Game
To the best of my recollection, Fruit Ninja was one of the first touchscreen games that appeared to really take advantage of the new paradigm of user input, turning the player's finger into a produce-slicing katana.
News: We Found All the Silly, Wonderful People Playing with Their New 'Star Wars: Jedi Challenges' Lightsabers
If you know your internet history, then you fondly remember the Star Wars Kid and his epic lightsaber display on YouTube. Now, many years later, everyone is following in the footsteps of the Star Wars Kid thanks to the Lenovo Mirage and the new Star Wars: Jedi Challenges app.
News: Google Glass Resurfaces as a Tool to Help People with Autism Improve Their Social Skills via AR
Considered by many (perhaps unfairly) to be a very public failure, Google Glass can add another plot point to its comeback story, this time as a tool to teach social skills to children and adults with autism.
Apple AR: Zynga's CSR 2 for iPhone Puts Your Dream Car Within Virtual Reach with AR Mode
Exotic sports cars are the province of the ridiculously wealthy but, thanks to augmented reality, you can now get closer than ever to a Bugatti Chiron.
News: Apple Park Visitor Center Opens to Public with AR Tour of Entire Campus
After years of tantalizing drone video, and then brief glimpses from special guests sharing photos on social media, the Apple Park Visitor Center finally opened to the public on Friday, Nov. 17.
News: Magic Leap CEO Tweetstorm Reveals the Company's Vision for the Future of AR Computing
When you run an augmented reality company worth billions of dollars, backed by some of the biggest names in tech, and you haven't even released a product yet, even late night tweetstorms rank as worthy of dissection. Such is the case with Rony Abovitz, CEO of Magic Leap, who decided to spend a little time on Twitter on Wednesday to outline his vision of the future of immersive computing.
Hands-on: Lenovo & 'Star Wars: Jedi Challenges' Deliver First Truly Mainstream AR Headset
After spending a good portion of 2017 teasing us with images and bits of news, Lenovo, in a partnership with Disney and Lucasfilm, has finally released its Mirage AR headset along with the Star Wars: Jedi Challenge game collection.
News: To Win This Obscure Star Trek Game on the HoloLens, Players Need to Control Their Stress Levels
When playing word association with Star Trek, the first thing to come to mind with regards to augmented reality is likely Holodeck, not The Game, an obscure episode from season five of Star Trek: The Next Generation.
News: After Meta Lawsuit Settlement, Dreamworld to Open Pre-Orders for AR Headset
Now that it has buried the legal hatchet with Meta Company, augmented reality startup Dreamworld has announced plans to open up pre-orders for its Dream Glass AR headset.
News: MAC Cosmetics Stores Get AR Makeover with Virtual Try-on Mirrors
While AR apps by Modiface and Perfect Corp. have made it easier for people to shop for makeup without setting foot in a store, MAC Cosmetics wants to give its brick-and-mortar customers the same experience.
News: Hotstepper Dances Alongside You in Augmented Reality as You Walk to the Next Party
Sure, Blippar was first to market with an AR navigation app for iPhones (and iPads) compatible with ARKit, but does it know how to party? Hotstepper does.
News: Apple Working on Rear-Facing AR Sensor for 2019 iPhone, Report Says
Apple CEO Tim Cook told us that augmented reality would change everything, and now we have a better idea of exactly what he meant.
News: Old Meets New as Mobile Classic Snake Slithers into AR
If you bought your first mobile phone in the early-to-mid-2000s, there's a good chance that it was a Nokia and it had the game Snake preinstalled.
News: Snapchat Sponsored Lenses Are Now More Helpful to Advertisers Through Context Cards
Snapchat's popular AR lenses just got a lot more useful for businesses, as the company has now opened its Context Cards platform to sponsored content.